書籍分類
A Step-By-Step Introduction to Statistics for Business 2/e
作者：Richard N. Landers
原價：NT$ 1,260
ISBN：9781473948112
版次：2
年份：2018
出版商：SAGE Publications
頁數/規格：490頁/平裝雙色
參考網頁：A Step-By-Step Introduction to Statistics for Business 2/e
版次：2
年份：2018
出版商：SAGE Publications
頁數/規格：490頁/平裝雙色
參考網頁：A Step-By-Step Introduction to Statistics for Business 2/e
內容介紹 目錄 作者介紹
- Description
- A “Review of Essential Mathematics” prologue, featuring tests and further links to help students refresh their knowledge of the core mathematical concepts used to calculate basic statistics.
- Updated screenshots on using IBM SPSS and Excel.
- A “Statistics in the Real World” feature included at the end of each chapter, demonstrating how statistics are applied in real-world business settings and research, accompanied by reflective questions.
- Updated case studies, examples and diagrams, illustrating key points and helping to reinforce learning.
A clear and concise introduction to statistics for business and management students, demonstrating how important statistics are in the business decision-making process and covering everything from conducting a survey and collecting data, to summarizing statistical data, and presenting findings.
Each chapter features a real-world business situation and accompanying dataset, the reader is then encouraged to identify the correct statistical concept in the chapter and solve the problem outlined. Offering students a chance to use the newly learned theory in a practical way.
New to the second edition:
