書籍分類

Management Integrated Approach 2/e

作者:Ranjay Gulati, Anthony J. Mayo, Nitin Nohria
原價:NT$ 1,300

ISBN:9781305502086
版次:2
年份:2017
出版商:Cengage Learning
頁數/規格:567頁/精裝雙色

內容介紹 本書特色 目錄

    Description
    The goal of MANAGEMENT: AN INTEGRATED APPROACH, 2nd Edition, is to prepare students for leadership positions in 21st century companies by addressing the many facets involved in answering one key question: How are leaders successfully managing competitive companies in the 21st century? Today's constantly changing business environment presents challenges and opportunities that are more dynamic and complex than ever before, requiring a clear understanding of the interactive nature of strategy, organizational design, and leadership. MANAGEMENT: AN INTEGRATED APPROACH, written by prominent Harvard management educators Ranjay Gulati, Anthony Mayo, and Nitin Nohria, is the only introductory management text on the market to address this challenge by taking an integrated and holistic approach to management, as opposed to a functional approach, making it more relevant to how today's organizations run. By demonstrating the interconnectivity among the three key pillars of management, students see how decisions impact strategic choices, organizational alignment, and leadership approaches, ultimately leading to the overall performance of the company. MindTap® for Gulati/Mayo/Nohria's MANAGEMENT: AN INTEGRATED APPROACH, has been completely revised and updated to incorporate a suite of new digital resources designed to facilitate and measure student success. This unique approach will develop a sustainable and successful leadership style, better preparing students for higher level courses and making them more marketable upon graduation.


    分類位置:
    商管 > 管理 > 管理學

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